Samir Chaudry describes the founding thesis behind recruiting Colin Rosenblum to build The Lacrosse Network.
0:00 / 0:18exact quote · 18.6s
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“So I had another co-founder with me, and both him and I, we felt like we could do the broadcast side, but we knew we were missing this storytelling side. So I was very convinced that it was the stories about the people who played the game that were going to take us to the next level, and Colin was the guy to help us do that.”
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More from Samir Chaudry
Insight
Chaudry: YouTube Videos Must Cost Zero Dollars To Sustain Long Term
“A YouTube video has to cost you zero dollars, and you have to be able to do it over an extremely long period of time.”
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Insight
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“And we described this term burnout as creative output without direction.”
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Disclosure
Chaudry: 107 Million YouTube Views In 2021 Yielded $109,000 In AdSense
“In 2020, our channel did 5.6 million views and we made 16,000 dollars. In 2021, our channel did one hundred and seven million views and we made 109,000 dollars. And in 2022, so far we've made 50,000 dollars on seventy three million views.”
Samir ChaudryApr 14, 2022▶ 20:04HIBT Lab! Colin and Samir: Colin Rosenblum and Samir Chaudry
Insight
Chaudry: Platform AdSense Payouts Cannot Sustain A Six-Person Production Team
“We have a team of six people who work on the show. That would be hard to sustain a business just on what the platform pays you.”
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Insight
Chaudry: Creators Must Define Their Target Audience And Value Proposition First
“I would say that a large part of starting out is thinking about an audience and a value prop and thinking, here's the people I want to make content for. What do I want them to feel? How do I want to transform them?”
Samir ChaudryApr 14, 2022▶ 24:48HIBT Lab! Colin and Samir: Colin Rosenblum and Samir Chaudry
PredictionNot checkable as stated
Chaudry: Creator Economy Will Prioritize Deep Connection Over Broad Audiences
“I think the future or the present right now is growing a depth of connection with an audience rather than growing wider audiences, growing deeper. And I think that's something we're going to see a lot of as we move forward in the creator space.”
Samir ChaudryApr 14, 2022▶ 27:51HIBT Lab! Colin and Samir: Colin Rosenblum and Samir Chaudry
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