Staff pitched Maureen first because Tony had a five-second attention span
Maureen Wheeler · Lonely Planet: Maureen & Tony Wheeler · May 8, 2017 · at 31:11
Maureen Wheeler, co-founder of Lonely Planet, explains the internal dynamic of how employees pitched new ideas between her and her husband and co-founder, Tony Wheeler.
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“At Lonely Planet, people always knew first of all, you come and talk to me about an idea, and I'll tell you where it's worth. Tony has what's, what's called the five second, you've got a 5:02 window to engage his attention.”
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