Chappell: Tom's of Maine became the Procter & Gamble of natural foods
Tom Chappell · Tom's Of Maine: Tom Chappell · Dec 11, 2017 · at 16:03
Tom Chappell, founder of Tom's of Maine, discusses his early growth strategy and market leadership within independent health and natural food stores.
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“Within the natural food store community or distribution system, we were the Procter and Gamble of that class of trade.”
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