Assertion certainty 4/5 debate potential 1/5

DTC Accounted for 89% of EB and Co. Revenue

Emily Bordner · Advice Line with Tim Ferriss · Aug 28, 2025 · at 25:25

Emily Bordner, founder of EB and Co., explains the revenue breakdown between direct-to-consumer and wholesale channels to Tim Ferriss and Guy Raz.

0:00 / 0:06exact quote · 6.4s

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“Last year it accounted for 89% of all the revenue and 13% was wholesale.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

The claim, plainly

Direct-to-consumer sales accounted for 89% of EB and Co.'s revenue in the prior year, with wholesale accounting for 13%.

a quote alone can be ambiguous, so this restates it with the references and context of the conversation around it resolved. AI-written; the tape below the player is the source.

How this resolves

Verification couldn't pin this to a public evidence class, so it stays on the record with its date, unassessed rather than guessed.

prediction date: 2024-12-31, stated by the speaker

Mentioned

EB and Co.

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Assertion Not checkable as stated

EB and Co. Wholesale Orders Grew Over 300% in 2024

“So my question is in, 20, 24, my brick and mortar sales went up 37%. My wholesale orders went up over 300%.”

Emily Bordner Aug 28, 2025 ▶ 23:42 Advice Line with Tim Ferriss

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DTC Accounted for 89% of EB and Co. Revenue

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