Katz: Steve Jobs pledged $15M to market the original iPod
Don Katz · Audible: Don Katz · Nov 1, 2021 · at 55:22
Audible founder Don Katz recalls his 2001 conversation with Steve Jobs regarding Apple's marketing budget for the new iPod.
0:00 / 0:06exact quote · 6.5s
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“Steve said he's going to spend fifteen million dollars marketing their audio player.”
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