Answered produced feed
D 5 · C 5 · P 4 · Cm 4 4.60
Q So what happened after that Christmas trip to Michigan? You, you come back to San Francisco and you do what?
A So You know, I was in the middle of a job search, and I said, hey, you know, I'm going to look for some jobs, but I'm going to start doing some research and trying to figure out these categories and do some of the digging that Eric had a full-time job at his ad firm and didn't have a ton of time to do, and I said, I'll start to do this, and so I actually at one point had a desk in Eric's bedroom where I would work on some of this stuff while I was kind of continuing my job search, and We were writing the business plan together. I was doing a lot of that research, and then at night, we kind of put the pieces together.
AI assessment note: “We were writing the business plan together. I was doing a lot of that research”
Answered produced feed
D 5 · C 5 · P 4 · Cm 4 4.60
Q So, after Target, at that point, did it become easier to get into other big box stores and other retailers?
A You know, I wouldn't call it easy, but what I would say is every next retailer, every next financing round gets incrementally easier, and that's really, that's momentum, right? If you build, it really, at the end of the day, I believe that business is about starting with a really small, that's a small success. And build it into a slightly larger one, and if you do that a couple of times, whether it's going from direct store delivery at Molly's Stones to some regional grocers to a test at Target, you only have to do that a number of times, and you can build a pretty big business. It's, it's not easy, but the more you do it, it gets easier to get bigger and bigger wins.
AI assessment note: “every next retailer, every next financing round gets incrementally easier”
