Taylor Guitars, every mention

Taylor Guitars: Kurt Listug and Bob Taylor. From $3,700 Shop to Global Icon Jan 26, 2026 · 29 mentions

• ▶ 1:07 Guy Raz I'm Guy Raz, and on the show today, how Bob Taylor and Kurt Lista pooled their money to buy a tiny guitar shop in San Diego and built one of the most popular acoustic guitar brands in the world, Taylor Guitars. 7 times in the scene
• ▶ 14:10 Kurt Listug In making and selling guitars, and Bob was really the talent, then we, you know, we decided to call the guitars Taylor Guitars, and we added a little, a little Taylor underneath the neck on the little logo we had. 2 times in the scene
• ▶ 29:40 Guy Raz When we come back in just a moment, a purple Taylor guitar shows up front and center on one of the most popular songs of 1985.
• ▶ 39:45 Kurt Listug You're going to make something, and it can't say Taylor on it, because he won't play anything. 2 times in the scene
• ▶ 45:31 Guy Raz And this is going to, even though it wasn't like MTV Unplugged sponsored by Taylor, it was going to bring about a renaissance in acoustic guitars, right?
• ▶ 50:10 Guy Raz And in a bit to drive growth for Taylor guitars, Kurt launches an ad campaign. 6 times in the scene
• ▶ 56:13 Bob Taylor Winners from every state won, and they all got to bring a guest, and she paid for their air flights and their hotels to come out and get a 200 person private concert from her at Taylor Guitars. 5 times in the scene
• ▶ 1:01:37 Guy Raz Um, I, I want to ask you about a very anomalous, weird period in the history of Taylor Guitars, the history of every business, which is COVID, um, 2 times in the scene
• ▶ 1:07:45 Guy Raz I mean, I know you're still involved in Taylor, but now you're not operationally involved in the day-to-day. 2 times in the scene
• ▶ 1:08:45 Guy Raz That's Kurt Listig and Bob Taylor, co-founders of Taylor Guitars.