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Tara Bosch

14 statements across 1 episodes · 3 bullish · 2 bearish · 2 people on the record · first statement Aug 5, 2024 by Tara Bosch · said 7 times in 2 episodes since 2024 · across every show →

On the record as a speaker too: Tara Bosch's record, appearances and statements → this page counts the times other people say the name.

Mentions by year

brought up most by Guy Raz (6), Paige Say (1)

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0030.56120242025episodesmentions per episode
2025 1 mention in 1 episode
2024 6 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Tara Bosch, oldest first

Aug 5, 2024 negative
Assertion Not checkable as stated
Bosch: SmartSweets' first co-packer stole the recipe to launch a competitor
“That manufacturer took the recipe and ended up going on to launch a product themselves,”
Tara Bosch Aug 5, 2024 ▶ 36:07 SmartSweets: Tara Bosch
Aug 5, 2024
Disclosure
Bosch launched SmartSweets using $8,000 saved from working at McDonald's
“I had probably at that point around 8000 dollars from just saving since I was starting at McDonald's back when I was in my early teen years.”
Tara Bosch Aug 5, 2024 ▶ 19:27 SmartSweets: Tara Bosch
Aug 5, 2024
Assertion Not checkable as stated
Bosch's first hustle sourced $1 wall decals and sold them for $50
“I just put 800 bucks into it, and then just, like, what I made, reinvested margins were insane because the decals would cost me less than a dollar, and I'd be selling them for, like, 30 to 50 dollars.”
Tara Bosch Aug 5, 2024 ▶ 14:25 SmartSweets: Tara Bosch
Aug 5, 2024 positive
Disclosure
SmartSweets raised $3M on common shares using only a four-page deck
“Once they supported me we closed the round in two weeks. And had a really clear philosophy about this is common shares, so there was never any preferred shares, and that was it, and we didn't share financials or anything beyond just like the four page deck tha…”
Tara Bosch Aug 5, 2024 ▶ 59:23 SmartSweets: Tara Bosch
Aug 5, 2024 neutral
Disclosure
SmartSweets' first employee worked unpaid for a year before getting equity
“I basically wasn't for the first year, and then I paid her 30 grand and gave her equity.”
Tara Bosch Aug 5, 2024 ▶ 45:07 SmartSweets: Tara Bosch
Aug 5, 2024
Assertion Not checkable as stated
Bosch illegally worked at McDonald's at age 13
“So when I was 13 I went and Got a job at McDonald's. I was, like, an illegal worker at the time for a year because I saw really how her having dependence on someone else impacted her so greatly.”
Tara Bosch Aug 5, 2024 ▶ 4:26 SmartSweets: Tara Bosch
Aug 5, 2024 neutral
Assertion Supported
Bosch walked away from an accepted Dragons' Den deal off air
“They all offered a deal at double the valuation I had gone in there for. On air, I had accepted a deal. Off air, chose not to go through with it, just because it didn't make sense anymore.”
Tara Bosch Aug 5, 2024 ▶ 51:32 SmartSweets: Tara Bosch
Aug 5, 2024 negative
Assertion Not checkable as stated
Bosch: The candy aisle saw no product innovation since the 1930s
“Almost every vertical by then There had been innovation. In the ice cream aisle, Halo Top Creamery was blowing up at that time. In chips, there were all sorts of things, but nobody was innovating in Canada. It was the same thing that we were enjoying that our …”
Tara Bosch Aug 5, 2024 ▶ 18:28 SmartSweets: Tara Bosch
Aug 5, 2024
Insight
Bosch: Retail packaging must communicate its value proposition within three seconds
“Like, the notion of, you know, three seconds or less consumers have to understand what you're Doing and be compelled enough to pick it up off shelf.”
Tara Bosch Aug 5, 2024 ▶ 48:17 SmartSweets: Tara Bosch
Aug 5, 2024 positive
Disclosure
SmartSweets targeted functional directors instead of founders for brand partnerships
“We would often not message the brand's pages or the founders, but we would message, like, the director of marketing, the director of finance, the director of ops.”
Tara Bosch Aug 5, 2024 ▶ 47:39 SmartSweets: Tara Bosch
Aug 5, 2024 positive
Assertion Not checkable as stated
SmartSweets offered retailers a 300% ring increase over traditional candy
“It's like two to 300%, an increase from traditional candy on their shelves.”
Tara Bosch Aug 5, 2024 ▶ 43:50 SmartSweets: Tara Bosch
Aug 5, 2024 neutral
Assertion Partly supported
Bosch: Traditional candy manufacturing machinery requires real sugar to run
“All candy manufacturers, their machinery needs sugar in order for the products to be able to be made because sugar is 99% of what is candy for it to run on the machine.”
Tara Bosch Aug 5, 2024 ▶ 34:53 SmartSweets: Tara Bosch
Aug 5, 2024
Disclosure
Bosch pledged her 2009 Honda Fit to secure early debt financing
“The thing that I had to do was to put up my Honda Fit, and I had to take out life insurance, and so the loan was tied to me personally, of course.”
Tara Bosch Aug 5, 2024 ▶ 40:15 SmartSweets: Tara Bosch
Aug 5, 2024 neutral
Assertion Supported
SmartSweets generated $11.5M in sales just 18 months after launching
“That year, a year and a half after you launched, you sold 11 and a half million US dollars worth of product”
Guy Raz Aug 5, 2024 ▶ 59:50 SmartSweets: Tara Bosch
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