Steven Sashen

9 statements across 1 episodes · 1 bullish · 0 bearish · 2 people on the record · first statement Mar 13, 2023 by Steven Sashen · across every show →

On the record as a speaker too: Steven Sashen's record, appearances and statements → this page counts the times other people say the name.

Everything said about Steven Sashen, oldest first

Mar 13, 2023
Disclosure
Sashen slipped 50,000 Xero Shoes business cards inside 'Born to Run' books
“I would I printed up a few thousand business cards, and I would go to bookstores and find his book, and then insert our business card in the book. and then eventually I made like 50,000 of those and sent those to customers and asked them to do the same thing…”
Steven Sashen Mar 13, 2023 ▶ 41:55 Xero Shoes: Steven Sashen and Lena Phoenix
Mar 13, 2023
What-if
Xero Shoes would not exist if Vibram FiveFingers had fit Sashen properly
“Had those things fit my feet, we would have never started Zero Shoes.”
Steven Sashen Mar 13, 2023 ▶ 33:12 Xero Shoes: Steven Sashen and Lena Phoenix
Mar 13, 2023
Insight
Barefoot running hurts if done incorrectly but feels great done right
“So if you're running in bare feet or something truly minimalist, doing it wrong hurts, doing it right feels great.”
Steven Sashen Mar 13, 2023 ▶ 30:30 Xero Shoes: Steven Sashen and Lena Phoenix
Mar 13, 2023
Insight
Threatened incumbents will sabotage rivals before improving their own products
“When you threaten other people's livelihoods, they don't go, congratulations, you have the better mousetrap, and walk away. They will most likely went back into a corner, try to screw with you before they try to improve what they're doing.”
Steven Sashen Mar 13, 2023 ▶ 9:39 Xero Shoes: Steven Sashen and Lena Phoenix
Mar 13, 2023 positive
Insight
Footwear should enable natural body movement rather than interfere with it
“The gist of it is everything we're going to talk about when it has to do with our business. It's not about footwear. It's about natural form. It's letting your body do what bodies are made to do naturally without getting in the way.”
Steven Sashen Mar 13, 2023 ▶ 28:38 Xero Shoes: Steven Sashen and Lena Phoenix
Mar 13, 2023 neutral
Assertion Supported
VA repo mortgages could be assumed for $4,000 in the mid-2000s
“I mean, you could basically assume one of these mortgages for four to 6000 dollars.”
Steven Sashen Mar 13, 2023 ▶ 20:58 Xero Shoes: Steven Sashen and Lena Phoenix
Mar 13, 2023
Disclosure
Sashen shuffled balances across 17 credit cards to avoid paying interest
“I had about 17 credit cards with zero percent balance transfer fees, and that also gave you either frequent flyer points or some other bonus, even for a balance transfer. So about, for six years, I was just shuffling balances from one card to another, racking …”
Steven Sashen Mar 13, 2023 ▶ 8:55 Xero Shoes: Steven Sashen and Lena Phoenix
Mar 13, 2023
Assertion Not checkable as stated
The co-founders personally guaranteed $5 million in business debt by 2020
“By 2020, we had personally guaranteed Five million dollars in debt financing, a combination of SBA loans, the, this family office, as well as short-term lines of credit,”
Lena Phoenix Mar 13, 2023 ▶ 1:10:16 Xero Shoes: Steven Sashen and Lena Phoenix
Mar 13, 2023
Insight
Rapid business growth increases the probability of a company eventually collapsing
“The greater it is, the higher the probability of collapse, because you're always going to end up over leveraged in some way, or subject to some weird change. I mean, I think of companies that have one major wholesale account. If that one account, if anything c…”
Steven Sashen Mar 13, 2023 ▶ 1:13:02 Xero Shoes: Steven Sashen and Lena Phoenix
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