Mattel

“This really, we were up against Mattel and their marketing and their design, and our design couldn't compete. Like, our dolls didn't look as nice as theirs. Our packaging wasn't as good. Our commercial wasn't as good. We didn't have the brand. We didn't have e…”

“We give you three percent royalty on the dolls, but you must quit Mattel and come here right away.”

“Oh my god, Cohen Emanuel, the law firm that represented, made four hundred and fifty million dollars.”

“When you look at the history of Mattel, they have basically used litigation as a business tool to put competitors out of business.”

“We're not as big as metal, but we are the number one privately held toy company in North America.”

“If I'm ever going to sell this company, I'm going to need a category that Hasbro or Mattel or one of these companies need because they buy categories. That's what they don't need a product unless it's a lifelong product. They need a category.”