Houzz

“I was so certain that we have to bring the right investor that would really let us do it our way, that it doesn't matter what's the valuation or how much we need to give that person. If it's the wrong person, it will kill everything. And if it's the right pers…”

“And it was available for 35 dollars.”

“He invested in very, very few companies every year, just his own money, but much larger amounts.”

“And we had to throw it away after lots of money that we spent to get these plans and start all over again. And we wasted more than a year on that. So, that's on the bad side. On the good side, Houzz was born because of that.”

“Today we have sixty-five million homeowners in the community and 2.7 million professionals, and we are very deep.”

“In fact, Alon and I, for years, spent 50% of the time interviewing people. That's what we did in the first few years, and we did it across the board when we decided to build a sales team. Then I interviewed all candidates until we got to 150 solid salespeople …”

“We were just, you know, using it with 20 parents from our kids' school that were the first users that provided Feedback about it with the first set of professionals, mainly on the design side, architects and interior designers from Palo Alto and the Bay Area t…”

“He said, Adi, I know you have this deal with Phil. I know that you invested a lot of time, energy, effort studying in this, but I think you love doing house more, and I think that you should seriously consider quit your job too, As I'm gonna do, come and do it…”

“Today we have Over three and hundred and seventy million metadata tag attached to these millions of photos.”

“We did have a few 100,000, you know, monthly users at this point. And thousands of professionals with portfolios very, very active working with these homeowners.”

“Mothers and fathers, either by nature or society expectations or both, are wired in a different way, and I think, at least I can talk about ourself, it's almost like, this child is born with that potential baggage of guilt. You know, I'm not doing enough. I'm …”

“I think that the next phase or level of a company should not be a goal or a mission by itself. Different milestones of raising funds privately, publicly, adding partners, investors, are just supporting avenues along the way to, you know, make sure that your pa…”

“I swear to God, 24 hours later, I started seeing some board members that were sitting in that meeting, uploading like crazy all their portfolio to Houzz.”

“No, it was for years until we even started with the paid marketing process. We were very fortunate on that front. The expansion kept, you know, happening organically, by word of mouth. We didn't have to pay for it”

“Before it started expanding to the hundreds of thousands, we had the moment, Guy, at around 20,000 users that we thought that this is it... It then got stuck on 20,000. And we were looking at Google Analytics and looking at our data, and it didn't go anywhere.”

“So, yeah, it really changed the dynamic, and I think it's here to stay because our mindset about our house completely changed.”