The Corcoran Group

10 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Apr 24, 2017 by Barbara Corcoran · said 12 times in 1 episodes since 2017 · across every show →

Mentions by year

brought up most by Guy Raz (9), Barbara Corcoran (3)

tap a year for its mentions
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0112017episodes it came up in
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2017 12 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about The Corcoran Group, oldest first

Apr 24, 2017 neutral
Assertion Supported
Corcoran: Co-founder Ray Simone held a 51% controlling stake
“No, he owned 51%. And That's how I found out the value of that one percent.”
Barbara Corcoran Apr 24, 2017 ▶ 16:01 Real Estate Mogul: Barbara Corcoran
Apr 24, 2017 positive
Insight
Barbara Corcoran: Effective marketing requires exaggeration and storyline acumen
“It's not a black and white game marketing. It's a softer side of things, right? It involves exaggeration. It involves an acumen for seeing what a storyline is, or what would capture people's interest.”
Barbara Corcoran Apr 24, 2017 ▶ 37:29 Real Estate Mogul: Barbara Corcoran
Apr 24, 2017 neutral
Assertion Not checkable as stated
Corcoran demanded $66 million for her firm because 66 was lucky
“Great. Come back when you get sixty-six million cash. And he said, why sixty-six million? I said, because it's worth it. And I hung up, and I said to my brother, John, just got twenty-three million. Think of that, John. Imagine us having twenty-three million d…”
Barbara Corcoran Apr 24, 2017 ▶ 40:41 Real Estate Mogul: Barbara Corcoran
Apr 24, 2017
Insight
Every major business breakthrough Corcoran achieved was catalyzed by an insult
“Because every one of my great successes building the business, the ones that were bellwether changes that I thought, wow, did that make a change? They were always a result of an insult.”
Barbara Corcoran Apr 24, 2017 ▶ 19:31 Real Estate Mogul: Barbara Corcoran
Apr 24, 2017 positive
Disclosure
Corcoran scaled her firm by instantly turning all spare cash into headcount
“Whenever I had spare money, I would divide it by an overhead monthly, figure out how many bodies I could afford, like a mother paying for their kids, and then I would go out and hire that many people. That's, it was a simple formula I never changed, and it was…”
Barbara Corcoran Apr 24, 2017 ▶ 30:20 Real Estate Mogul: Barbara Corcoran
Apr 24, 2017
Disclosure
Corcoran: Decided on day one to become queen of NYC real estate
“I remember answering that phone, sitting there, And thinking, I'm going to be the queen of New York real estate.”
Barbara Corcoran Apr 24, 2017 ▶ 22:09 Real Estate Mogul: Barbara Corcoran
Apr 24, 2017
Assertion Not checkable as stated
Corcoran made over $1 million in net commissions in 90 minutes
“To see those apartments, and I'm telling you, an hour and a half, I had more than a million dollars in net commissions.”
Barbara Corcoran Apr 24, 2017 ▶ 36:34 Real Estate Mogul: Barbara Corcoran
Apr 24, 2017
Assertion Not checkable as stated
Corcoran: The Corcoran Group owed over $300k after 1987 crash
“Well, I was really on the brink of declaring that it was over, but I was ashamed in trying to make back the money I owed to various suppliers like my ad agency the New York Times, but I owed over 300,000 dollars.”
Barbara Corcoran Apr 24, 2017 ▶ 31:28 Real Estate Mogul: Barbara Corcoran
Apr 24, 2017
Disclosure
Corcoran started her real estate empire with a $1,000 loan
“And Ray gave me the thousand dollars I started in my own firm.”
Barbara Corcoran Apr 24, 2017 ▶ 7:27 Real Estate Mogul: Barbara Corcoran
Apr 24, 2017
What-if
Corcoran: Corporate bureaucracy would have killed the initial Corcoran Report
“Initially, if I had been a big company, and I'd run it by attorneys, vetting, committee decisions, it would have never gone out. The beauty I had as a little guy is I had the freedom to run it.”
Barbara Corcoran Apr 24, 2017 ▶ 26:29 Real Estate Mogul: Barbara Corcoran
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