Brian Lam

14 statements across 1 episodes · 5 bullish · 3 bearish · 1 people on the record · first statement Oct 10, 2022 by Brian Lam · across every show →

On the record as a speaker too: Brian Lam's record, appearances and statements → this page counts the times other people say the name.

Everything said about Brian Lam, oldest first

Oct 10, 2022 negative
Opinion
Brian Lam: Advancing at Wired required fitting a specific corporate mold
“I kind of feel like it's just like most of America, where you have to look and be from a certain background or way to advance. So for me, like, I didn't smell like an editor there. And you know, like, frankly, I'm not that smart. I'm not that intellectual. I'm…”
Brian Lam Oct 10, 2022 ▶ 22:01 Wirecutter: Brian Lam
Oct 10, 2022
Insight
Brian Lam warns against 50/50 founder equity splits to avoid paralysis
“Which is not advised, because then no one can make a decision. Someone should be a majority owner.”
Brian Lam Oct 10, 2022 ▶ 42:48 Wirecutter: Brian Lam
Oct 10, 2022 negative
Insight
Brian Lam argues the highest quality creative work cannot scale capitalistically
“The best podcast, the best books, the best everything is not capitalistic at scale. It still needs to be capitalistic. People need to afford their way of life and their tools, but that scale is something I'm really allergic to now.”
Brian Lam Oct 10, 2022 ▶ 1:06:29 Wirecutter: Brian Lam
Oct 10, 2022 positive
Insight
Surfing ocean waves directly inspired Wirecutter's slow and deliberate publishing cadence
“The cadence of surfing too and like waves is really what informed Wirecutter's cadence, which is slow and clean and like impactful, as opposed to a bunch of like tiny little waves knocking all over the place in a messy way.”
Brian Lam Oct 10, 2022 ▶ 1:07:55 Wirecutter: Brian Lam
Oct 10, 2022
Disclosure
Brian Lam traded Wirecutter's launch sponsorships for 65% equity and buyout rights
“So I negotiated to give up all the launch sponsorship for 65% of the site, but I also had a clause in there saying that if I didn't feel like things were going well, I could basically leave and take the entire company with me.”
Brian Lam Oct 10, 2022 ▶ 42:53 Wirecutter: Brian Lam
Oct 10, 2022
Disclosure
Gizmodo pre-planned its legal defense before publishing the iPhone 4 leak
“Yeah, we went to our lawyer in-house and said, can you look this up? What would happen? How we can do this safely, legally? And we discovered these laws about returning stolen property. You can't get in trouble for it, basically, and the person who claims the …”
Brian Lam Oct 10, 2022 ▶ 30:23 Wirecutter: Brian Lam
Oct 10, 2022 positive
Disclosure
As Wirecutter CEO, Brian Lam ignored web traffic to focus on quality
“And as a CEO, I never checked anything, like traffic, or I knew the size of the checks coming, but I didn't pay attention to anything except the quality of the work.”
Brian Lam Oct 10, 2022 ▶ 55:07 Wirecutter: Brian Lam
Oct 10, 2022 positive
Insight
Brian Lam: Perfect objects represent how you wish the world was
“It always pushed me to like this perfect object, which is like a little, it's like perfect objects are like examples of how you wish the world was and how wish you were in a way.”
Brian Lam Oct 10, 2022 ▶ 10:25 Wirecutter: Brian Lam
Oct 10, 2022
Assertion Not checkable as stated
Wired and multiple other media companies rejected the Wirecutter concept
“I pitched it for Wired, I pitched it to a lot of places, and nobody wanted to do it. And like so many good ideas, you can't get people to take it for free.”
Brian Lam Oct 10, 2022 ▶ 39:27 Wirecutter: Brian Lam
Oct 10, 2022
What-if
Brian Lam regrets not negotiating a formal role during the NYT acquisition
“If I could do it again, I would have negotiated a job for myself because I thought I'd be hovering like an owner does.”
Brian Lam Oct 10, 2022 ▶ 1:04:11 Wirecutter: Brian Lam
Oct 10, 2022 neutral
Assertion Not checkable as stated
Gawker ended traffic bonuses after Brian Lam rapidly earned 1% equity
“Within a couple months, certainly less than four or five months, they shut the program down because I had exceeded the traffic so much. That I ended up owning in two months, like over one percent of the company.”
Brian Lam Oct 10, 2022 ▶ 26:13 Wirecutter: Brian Lam
Oct 10, 2022 negative
Opinion
Brian Lam describes Wired editors as inexperienced and hostile managers
“I would say that I learned how I don't want to manage people there, to be honest. People were not experienced managers. I remember asking one editor a question about, like, how the magazine was made, and I got thrown out of the office for asking that question.”
Brian Lam Oct 10, 2022 ▶ 22:36 Wirecutter: Brian Lam
Oct 10, 2022 positive
Assertion Not checkable as stated
Wirecutter paid reviewers thousands per review instead of standard flat rates
“Say instead of a front of the book, a couple hundred dollars for review, we were offering several thousand dollars to do the same work.”
Brian Lam Oct 10, 2022 ▶ 46:36 Wirecutter: Brian Lam
Oct 10, 2022 positive
Insight
Wirecutter scaled product reviews by testing newcomers only against incumbent winners
“Now that you've got the top two or three, the next time you can introduce another 40, and you don't have to compare the new 50 to the previous 50, you just have to compare it to the current kings of the hill and see if they get dethroned. You now have tested a…”
Brian Lam Oct 10, 2022 ▶ 48:08 Wirecutter: Brian Lam
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