The Plunge, every mention
71 scenes · ← back to The Plunge
tap a year for its mentions
every year anyone Alex Lieberman 159Jesse Pujji 10Michael Girdley 4Steve Gatina 1Isaac Medeiros 1
Verbatim, from the transcripts: the passages where The Plunge comes up
How to Not F*ck Up Your Meetings
- ▶ 10:56 Alex Lieberman And so, just to use an example, for my backyard game business, The Plunge, we have a weekly meeting right now that has a very simple agenda. 2 times in the scene
I Did Something Crazy
- ▶ 4:09 Alex Lieberman The backyard game was called the plunge. 3 times in the scene
How To Find Great Business Ideas Using Effectuation
- ▶ 21:38 Michael Girdley And you see people like yourself, like your plunge work was exactly this, like when you started the plunge, um, your business, which I thought was, I was like, 4 times in the scene
Why I Lost Motivation After Selling Morning Brew
- ▶ 15:04 Alex Lieberman Whereas take another business that, you know, I started, which was the plunge, which was my backyard game to be able to get to a point where
“How Soon Should You Have Investor Convos?” - Mailbag #1
- ▶ 11:29 unnamed speaker Granted that Morning Brew in the early days, much different business than what you did with The Plunge and what you're doing with StoryArb. 2 times in the scene
- ▶ 19:26 Alex Lieberman Yeah, well, I just, um, pivoted out of the plunge my beautiful backyard game that I really thought I was going to take over the world with. 6 times in the scene
Failure is Part of the Journey
- ▶ 4:43 Alex Lieberman And to pay it forward, I want to share my experience talking through the failure of my backyard game business, The Plunge.
- ▶ 4:57 Alex Lieberman The Plunge is a backyard version of axe throwing where you throw plungers at a glossy board, and the goal is to get the plunger to stick to ultimately earn points. 9 times in the scene
- ▶ 8:19 Alex Lieberman We sell, let's say, 250,000 dollars worth of plunge sets, which is roughly 2500 sets.
- ▶ 11:26 Alex Lieberman And I spent the last few weeks thinking about it, and I made the decision to go with option D, which is to cut my losses and throw in the towel for the plunge. 6 times in the scene
- ▶ 14:54 Alex Lieberman By officially bringing the plunge to a close, I am accepting that the vision won't be realized. 3 times in the scene
- ▶ 16:18 Alex Lieberman I understand that the plunge failed because it didn't leverage my unique abilities, because trying to create new consumer behaviors is very hard, and because the cost to possibly find product market fit was greater than the cost I was…
Introducing Storyarb, My Content Agency + A Temperature Check
- ▶ 8:06 Alex Lieberman The only other thing that feels like it's not going well right now is my backyard game, The Plunge. 16 times in the scene
Is it Time To Pivot ‘The Plunge’?
- ▶ 9:21 Alex Lieberman Uh, pivoting the plunge. 2 times in the scene
- ▶ 33:33 Alex Lieberman We talked a little bit about the potential plunge pivot and, um, existential crisis I'm going through with, uh, spending more money in life and Jesse, um, basically telling me to suck it up and, uh, and deal a little bit with, uh, kind of… 2 times in the scene
Are Your Goals Motivated by Joy or by Fear?
- ▶ 29:35 Alex Lieberman And the first, um, product we're working on is something called the plunge. 4 times in the scene
I Suck at Delegating. My 2 Ways to Get Better at it.
- ▶ 2:22 Alex Lieberman Progress within the plunge, which is my backyard plunger throwing game, our progress slowed meaningfully, and that slowdown had nothing to do with my partner not working hard enough or fast enough, and it had everything to do with my lack… 2 times in the scene
Gaining 150k Followers From One Video + Jesse Reveals His New Business
- ▶ 2:09 Jesse Pujji Plunging. 2 times in the scene
- ▶ 12:32 Alex Lieberman And so, you know, even just take an, uh, the plunge as the example right now, right? 2 times in the scene
- ▶ 16:35 Alex Lieberman And so for me, I mean, we do something very simple with the plunge where it's just my partner
- ▶ 24:11 Jesse Pujji So like when we would try to, you know, we try to do stuff for unbloat, which is most similar to plunge, right?
How 2 Personal Losses Led To Building The #1 Faith-Based Media Company
- ▶ 1:05 Alex Lieberman You had been engaging with some of my content, um, specific, specifically around the plunge.
- ▶ 10:15 Steve Gatina And one of the things that you do that, like, I admire so much is you post prac you're practicing in public with the plunge, like you're posting the stories on LinkedIn, you're posting stuff about it on Twitter.
The Shameless Entrepreneur, Shoptalk 2023, When To Delegate
- ▶ 0:00 Alex Lieberman It was my first time sitting courtside ever, which was such a cool experience, and I decided when I found out that I was gonna be sitting, you know, in a place where cameras would be getting us constantly, uh, because we were right by the…
- ▶ 3:36 Alex Lieberman The plunge, it, you know, it feels like the, it is the early days of a business that you constantly feel like you're behind and you're trying to catch up.
- ▶ 9:32 Alex Lieberman Bleeds into my work life and building businesses because, for example, one feeling that I've had in general, but specifically with the plunge right now, is because I don't feel, or the story I have is because I don't feel my emotions… 3 times in the scene
- ▶ 16:04 Alex Lieberman Basically I was posting plunge videos 3 times in the scene
- ▶ 22:01 Alex Lieberman I was like, okay, this has to be an opportunity to blow up the plunge, and so I did a few things. 2 times in the scene
- ▶ 39:48 Alex Lieberman Big topic in my head right now, because as I've started working earlier stage again, like, on the plunge, I've realized, like, I always thought I was great at delegating. 2 times in the scene
- ▶ 52:23 Alex Lieberman It has to be the reason you're doing the plunge.
The Business Behind Conferences + Embracing Confrontation
- ▶ 23:18 Alex Lieberman So as, as we know, I've been working on, uh, the plunge, and 2 times in the scene
- ▶ 40:59 Alex Lieberman He had a little sign that said the plumb.
- ▶ 57:47 Alex Lieberman And just, you know, to provide specifics on how I'm thinking about it right now for the plunge, basically my view is, 4 times in the scene
The Art of Scrappiness
- ▶ 1:06 Alex Lieberman I got to try out the plunge at a local Austin Park. 3 times in the scene
- ▶ 2:16 Alex Lieberman Basically, I was working on Plunge stuff for part of yesterday, and one of the things that I was doing is I was setting up a Facebook paid ad campaign. 4 times in the scene
- ▶ 5:36 Alex Lieberman But as I've started working on the plunge, and I'm less resource constrained today than I was as a college student, I've started to notice very real trade-offs that come with this idea of scrappiness.
- ▶ 6:04 Alex Lieberman And I think that's a positive that, you know, when it comes to the plunge, I am trying to keep my investment in this game as low as possible before having a sense of if we'll have enough demand to produce one container, one container of… 3 times in the scene
- ▶ 9:58 Alex Lieberman And so just an example of that is something I have been thinking about as it relates to the plunge, my backyard game, is should I be spending more on brand and marketing right now? 2 times in the scene
Rolex Is A Nonprofit + When To Disrupt Your Own Business
- ▶ 8:32 Alex Lieberman I feel like the number one hack when we were starting the brew and even like what we do today and what I've been doing for the plunge is you just like copy and remix people. 2 times in the scene
How To Get Your Initial Customers
- ▶ 1:34 Alex Lieberman A timeless framework that I use to think about the growth of any business that I build, how I'm thinking about getting my first thousand customers at the plunge, which is a very early stage business, and how some of the most successful…
- ▶ 9:08 Alex Lieberman So one thing I want to share before I talk about the plunge, which is, you know, the new backyard game that I'm building, is I just described all these strategies we did for Morning Brew, and I think you can wrap up these strategies in… 2 times in the scene
- ▶ 11:20 Alex Lieberman Let's talk about the plunge. 10 times in the scene
- ▶ 24:34 Alex Lieberman You know, us going to students on Michigan's campus, or for the plunge, it's going to be me literally hosting weekly games in New York City to play with people, do things that don't scale in the early days, because at the end of the day,…
- ▶ 29:35 Alex Lieberman I shared how I'm thinking about things at the plunge, which is in the very early days of getting its first 1000 customers, and I shared the way in which most successful companies grew their users early on through those seven different…
How to Not F*ck Up Your Meetings
- ▶ 9:26 Alex Lieberman And so, just to use an example, for my backyard game business, The Plunge, we have a weekly meeting right now that has a very simple agenda. 2 times in the scene
The Story of Sam Zemurray is Bananas
- ▶ 7:48 Alex Lieberman Um, and I started the day getting a tux for my wedding, and then I went to Times Square, and we captured plunge content, and it was incredible. 3 times in the scene
- ▶ 15:15 Alex Lieberman Like, I would say, you know, what I'm doing with the plunge right now, I'd call that a single or a double. 2 times in the scene
- ▶ 32:43 Alex Lieberman So I mentioned at the top of the episode, my rose for the week was I spent three hours in Times Square yesterday shooting content for the plunge. 2 times in the scene
How a 26-Year Old With Autism Built a $10 Million Samurai Sword Business
- ▶ 20:12 Jesse Pujji Like, yeah, this is gonna be like Alex in six months with the plunge with my plunge. 3 times in the scene
- ▶ 29:02 Isaac Medeiros Right for plunge.
How To Deal With Imposter Syndrome
- ▶ 1:40 Alex Lieberman Even after selling Morning Brew and having that win, I experienced these doubts as I work on other endeavors, like being a host of this show, The Crazy Ones, or building a backyard game business, which many of you know is called The Plunge.
- ▶ 6:46 Alex Lieberman It's this thought that makes me worry that the Kickstarter campaign for the plunge that I'm doing
Takeaways from Rihanna’s Career & How to Test Your Business Ideas
- ▶ 3:21 Jesse Pujji What's, uh, are we going to get Kahani on the plunge? 4 times in the scene
- ▶ 24:33 Alex Lieberman So for the, I talk about it ad nauseum, but if you're a new listener, I'm building the plunge. 3 times in the scene
- ▶ 37:34 Alex Lieberman I will be using growth assistant the second that the plunge actually brings in customers.
The Story of Richard Branson & How to Find Product-Market Fit
- ▶ 46:44 Alex Lieberman And the second thing I'll say is we talked about this, um, you know, last long form episode about the, the plunge that my, uh, ax throwing inspired backyard game where like, you're like, that's cute, Alex. 2 times in the scene
How to Crush Investor Updates
- ▶ 1:19 Alex Lieberman I wrote my first investor update for the plunge, which for those of you that don't know is my ax throwing inspired backyard game. 2 times in the scene
- ▶ 11:02 Alex Lieberman I sent my first one for the plunge last week.
- ▶ 12:10 Alex Lieberman What I've done is taken some of the feedback from the entrepreneurs that I mentioned earlier, and I combine that with updates that I've written in the past, both for morning brew, as well as for the plunge, as well as updates that I've…
How One Author Raised $41M on Kickstarter
- ▶ 11:13 Alex Lieberman On this episode of The Crazy Ones, I am going to give Jesse a little bit of an update on my ridiculous, uh, plunger backyard game, The Plunge. 3 times in the scene
- ▶ 42:26 Alex Lieberman And I wrote down the 20 brands for the plunge, um, 3 times in the scene
- ▶ 57:18 Alex Lieberman We don't actually have investors for the plunge.
How to Build Your Second Brain (BONUS EPISODE)
- ▶ 1:20 Alex Lieberman The biggest lessons I learned from building a second brain and how exactly I am putting this, these concepts, these learnings to work in my entrepreneurial career with my backyard game, the plunge, which many of you have heard of.
- ▶ 7:35 Alex Lieberman As some of you may or may not know, I am launching a backyard game called The Plunge. 6 times in the scene
- ▶ 10:50 Alex Lieberman So for me, that is launching the plunge.
- ▶ 14:47 Alex Lieberman So to keep the example of my backyard game, The Plunge, going, for my note where I wanted to remember that article I read about Kickstarter that I mentioned earlier, I only copied in a few paragraphs that I thought were most important for… 3 times in the scene
- ▶ 18:32 Alex Lieberman Or in the context of my backyard game, The Plunge, let's say if I create a one-page doc that lays out my strategy for how I'm going to launch on Kickstarter and do it successfully, I should for sure save it as a note
Our 2023 Predictions, from AI to the Creator Economy
- ▶ 3:08 Alex Lieberman It's called The Plunge.
- ▶ 6:54 Alex Lieberman Find out what the name is of it because we'll talk about it in a few minutes, but the plunge, which is my backyard game, I'm like in the thick of building a Shopify website for the first time.
- ▶ 30:18 Alex Lieberman Um, okay, before we, uh, before we hop into, uh, the plunge, I just wanted to share, I, there was this Twitter thread that we'll put in the show notes that I thought was freaking hilarious.
- ▶ 32:57 Alex Lieberman Let's hop into the plunge. 3 times in the scene