Mini Katana

“Did you know that if your katana arrives broken, we will give you our first born child. Like, and that video got ten million views and we explained our CX process.”

“So, I've had to fire my mom, so no. ... She was just picking and packing at the warehouse because we needed extra help, honestly.”

“I pre-sold 300 units for, like, 150 bucks or something, and I included, like, a free item in there just, like, as a gift for the pre-sale. My customers waited four months for me to have a product, but I managed to, like, fund the entire first purchase order wi…”

“I think if your audience aligns with it, I think like a lot of people are going to figure out that Discord is a seriously powerful channel because it's community and community is a moat and it insulates you from everything else.”

“I'll say that our margin, our net is like over 20%. It's always been over 20%.”

“That video was also kind of a negative video, and that always shocks people, because what ended up happening is we got record views that month, sure, for that year, but also we got record low conversions, because that video was too low intent. It's like severe…”

“Last month we had three hundred million views. We added about 200, give or take 200,000 net new subs across our platforms.”

“It's at 30,000 and we launched it back in like early November or October.”

“And then for revenue, our target for this year is 15. Like we're barely above 10, just so everyone out there knows we're not huge.”

“So I think it's the right time when you feel like you've reached a cap for your acquisition channel for your current category, and you should start anticipating that.”

“This is actually my eighth try at business, and it's, like, the only successful one”

“So I'll say about 80 through 70% of the video is just like the hook, which is like the 1:03 seconds.”

“What we're doing is we're going to get to a billion views a month this year, but we're optimizing that to be converting track, like converting views.”

“Our first month we did like 50 K in revenue.”

“I think it's a billion dollar opportunity. It's just a matter of like extending there.”