The Ledger
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Milkman: Rigid routines harm exercise habit durability compared to flexible schedules
“We were startled to find that the rigidity was harmful. What we found is that that group, they went ever so slightly more often, they did sort of form a habit around going at that magic time, a little bit more often than the group that had had a more flexible …”
Milkman: Hiring candidates in batches leads to more diverse groups
“We found that if you hire in sets,
Like you hire five people at a time instead of one person at a time.
People choose to hire more diverse groups because diversity is not a property of an individual, but it is of a group.
And if you value diversity, even if yo…”
Milkman: High schoolers who gave peer study advice improved their own grades
“My favorite one was a study with high school students, about 2000 of them, where we randomly assigned half of the students to
Give advice to their peers at the beginning of the second semester on how to be more effective in their study strategies.
So we said, …”
Milkman: 40% of premature US deaths stem from modifiable behaviors
“And it was a graph showing the percentage of premature deaths in the U.S. That are due to different causes, and the largest wedge in that graph was 40% due to behaviors that we could change. So decisions about things like eating drinking, smoking, vehicle safe…”
Milkman: Birthday-timed saving nudges increase savings by about 30%
“If we say, do you want to start saving on your birthday or after your next birthday, that turns out to lead to about 30% more savings in the next eight months than inviting someone to start saving at an equal time delay.”
Milkman: 60% of study participants paid to restrict access to their iPods
“In the work I did actually about temptation bundling, we offered people who wanted to exercise more The opportunity to pay us to take their own iPod and lock it in a monitored locker at the gym so they could only access it when they were exercising. So again, …”