The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 16 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Itzler: Entrepreneurs must deliberately put themselves in embarrassing situations
“I think if you want to be an entrepreneur, part of being an entrepreneur is you have to get over the fear of being embarrassed. You know, it's like the best gift you can give yourself in anything, entrepreneur or not. Once you get over the fear of being embarr…”
Itzler: Most people earn 5x to 10x more in their 40s and 50s
“In your twenties and thirties, for most people, you're gonna make five to 10 times more money in your forties and fifties than you will in your twenties and thirties, because you'll have more contacts, you'll be better at whatever it is you do, you'll be much …”
Itzler: Marquis Jet generated approximately $5B in aggregate sales
“Marquee was, I mean, Marquee, we did like five billion in sales.”
Itzler: Keynote speakers must tell proprietary stories only they can tell
“The most important thing is to tell stories in a speech that only you can tell. So if I say, You know, hey, you have to get comfortable being uncomfortable. A million people can say that. But if I say, you know, I rode my bike across the United States of Ameri…”
Jesse Itzler: Workers gain leverage by making themselves irreplaceable
“One, I think you should make yourself irreplaceable. That's really important. Then you have the leverage, like, you can't even fire me. I know everybody, every customer, I'm unfireable. Now you have some leverage.”
Itzler: Zico Coconut Water sold to Coca-Cola for nearly $100M
“We were thinking like maybe close to a hundred million when we sold it.”
Itzler: Marquis Jet launched with only $4M from friends and family
“Like, I think we raised four million dollars from friends and family, which to start a jet company, I mean, it doesn't make any sense.”
Itzler: Marquis Jet customers spent an average of $250,000 annually
“I remember sitting with my partner, like, our average sale was, we were, people were spending about 250,000 dollars a year. They didn't have to, but like, on average, a year with us on jet time.”
Itzler: 50 Cent interned with him for a year and a half
“So Curtis came in, and he worked with me for like a year and a half, and then he became 50 cent.”
Itzler: 50 Cent mandated Marquis Jet exclusivity in all his contracts
“And then the next day he wrote into all of his contracts he would only fly with Marquee Jet.”
Itzler: I have started 20 companies that failed over my career
“I've also had 20 companies that didn't work.”
Itzler: Dwayne Johnson's Teremana Tequila is valued north of $1 billion
“He created and partnered with The Rock on The Rock's tequila. It's worth over, north of a billion dollars.”
Itzler: Helix Sleep sold for hundreds of millions of dollars
“Adam Tishman, who is my intern, created Helix, this mattresses. Sold for hundreds of millions of dollars.”
Itzler: Running Man wellness festival featured a 5,000-square-foot sauna
“We had a thousand people there. It's a three-day like wellness festival in the middle of Georgia. And it's kind of like the Woodstock of wellness. There's speakers and breakout sessions and music, and bands, and we built the world's biggest sauna. It's almost …”