Sapp: Salary Negotiations Must Focus on Revenue, Not Personal Entitlement
Shelby Sapp · 4 Steps to Become a Sales Machine (Make a TON of Money) | Shelby Sapp · Apr 16, 2026 · at 55:46
Sales strategist Shelby Sapp discusses tactics for employees to successfully negotiate raises with managers or business owners.
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“You have to think of the leverage point of the person you're talking to. So if that's your manager or the owner of a company, they don't care that you think you deserve more money. And also that's entitlement. Like, why? Why should they pay you more than the next person? Like, seriously. You have to tailor whatever it is that you want in this case scenario. It's, you know, more money, right? To what the company wants. What does the company want to do? They want to make more revenue, obviously.”
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