Sanchez: Media brand reached 10M followers and 120M monthly impressions
Codie Sanchez · The Easiest Way To Win Online · Jul 28, 2025 · at 2:54
Investor and Contrarian Thinking founder Codie Sanchez explains how she monetizes social media by funneling audience attention into investment funds and operating businesses.
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“And brand is really what led us to be able to go from zero followers online to a hundred and twenty million monthly impressions, to ten million followers, to having a really big company, and eventually taking all of our attention that we got and funneling it to the things that matter, such as our venture fund, such as funneling it to our holding company, such as funneling it to our education business, to our events business.”
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