Dec 30, 2025 · 18m · bigdeal
How To Set Goals For 2026 That You’ll Actually Follow Through On
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Codie Sanchez presents a comprehensive framework for setting and executing ambitious yearly goals by combining the mental models of iconic entrepreneurs with systematic daily habit tracking. Through actionable steps like backward planning, intentional elimination, and 90-day lifestyle sprints, she provides a roadmap to bridge the gap between grand vision and consistent follow-through.
Statements from this episode (8)
Sanchez: Exploitation yields efficiency, while exploration creates breakthroughs
“Both have utility, but the catch is exploitation just gets you efficiency a little bit better. Exploration is where you get breakthroughs.”
Sanchez: Jeff Bezos Focused on Directional Goals Over Annual Targets
“Regret minimization means that Bezos didn't set annual goals early on. He set irreversible direction Goals.”
Sanchez: Impossibility applies only to physics, legality, or contractual breach
“Can't only means it's illegal. It's physically impossible, or it is against some sort of contractual terms we have written down in ink or blood. And if it is not those three things, then can't's not the right word.”
Codie Sanchez Claims Her Book Sold 1M Copies and Hit NYT Bestseller
“I literally wrote down a book that is a New York times bestseller and I sell a million copies and have a sold out launch date in person with 200 K people signed up. And you know what else happened? We fucking did it.”
Sanchez: Two Bad Partnership Deals Cost Me Seven Figures Last Year
“Like last year I did really, really too bad partnership deals that cost me seven figures and time.”
Sam Walton Drove 100,000 Miles Yearly to Ask Managers Their Goals
“Walton would basically talk about how he drove a 100,000 miles a year with one goal to visit the stores and ask managers, what is your goal today?”
Sanchez: Elite achievers focus on only two or three directional goals
“Pattern one, they set far fewer goals than normal people. Two or three directional goals, thousands of executive decisions continuously over time.”
Sanchez: Top achievers set binary, qualitative goals rather than incremental targets
“Pattern two, their goals are binary, not incremental. So, make life multi-planetary. Dominate microprocessors. Become the most customer-obsessed company on Earth. Become a mom. Find a husband. Grow your business. Binary goals. They are qualitative in some ways…”