Insight certainty 4/5 debate potential 2/5

Kloberdanz: Single-block sourcing increases weather volatility versus blending

Jake Kloberdanz · Jake Kloberdanz: Cause-Centric Commerce and the Art of Award-Winning Winemaking · Joe Lonsdale · Sep 9, 2021 · at 19:33

ONEHOPE Wine CEO Jake Kloberdanz discusses why mass-market wines blend across regions to maintain annual taste consistency.

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“People would think that the consistency would be higher if you source from the exact same block every year. But actually, then the weather has a chance of affecting it a lot more, right?”

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