The Ledger, every show

Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.

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PRODUCT MARKET FIT Assertion Not publicly verifiable
MacKinnon: Meta revoked Later's API access for 3 days in June 2018
“Like, I remember very clearly in June of 2018, we lost our API access, because this was right after that whole Cambridge Analytica fallout, where all, they got really particular about Users of their API being properly credentialed and verified, which is unders…”
Ian MacKinnon Nov 25, 2024 ▶ 36:39 He hit $40M ARR, exited for over $100M—& raised only $1.5M. Here's how | Ian MacKinnon, Co-Founde... · PMF Show
PRODUCT MARKET FIT Assertion Supported
Buffer users unwittingly posted pro-Russian propaganda after a 2022 hack
“Buffer had something similar but we kind of caught it before any later users were spewing out pro-Russian propaganda through their accounts. Like, Buffer had that problem at the beginning of the Ukraine war.”
Ian MacKinnon Nov 25, 2024 ▶ 41:21 He hit $40M ARR, exited for over $100M—& raised only $1.5M. Here's how | Ian MacKinnon, Co-Founde... · PMF Show
PRODUCT MARKET FIT Assertion Not checkable as stated
Later gathered 20,000 signups before launching
“We had 20,000 signups ahead of launch.”
Ian MacKinnon Nov 25, 2024 ▶ 11:29 He hit $40M ARR, exited for over $100M—& raised only $1.5M. Here's how | Ian MacKinnon, Co-Founde... · PMF Show
PRODUCT MARKET FIT Assertion Not checkable as stated
MacKinnon: Later Grew 10% Weekly to 1,000 DAUs in Summer 2014
“By the end of the summer, I feel like we were at about a thousand daily active users, so in about a three-month span, we grew like that. I mean, we were growing like 10% a week”
Ian MacKinnon Nov 25, 2024 ▶ 18:43 He hit $40M ARR, exited for over $100M—& raised only $1.5M. Here's how | Ian MacKinnon, Co-Founde... · PMF Show
PRODUCT MARKET FIT Assertion Not checkable as stated
Later Hit $20K MRR in First Month of Monetization
“And we got, I mean, we had in that first month, 20 K of MRR.”
Ian MacKinnon Nov 25, 2024 ▶ 21:41 He hit $40M ARR, exited for over $100M—& raised only $1.5M. Here's how | Ian MacKinnon, Co-Founde... · PMF Show
PRODUCT MARKET FIT Assertion Not checkable as stated
MacKinnon: Later reached $5M ARR with 30 employees by 2018
“By 20 18 energies at that point, we're probably like 30 people, probably five million in ARR.”
Ian MacKinnon Nov 25, 2024 ▶ 35:37 He hit $40M ARR, exited for over $100M—& raised only $1.5M. Here's how | Ian MacKinnon, Co-Founde... · PMF Show
PRODUCT MARKET FIT Assertion Not checkable as stated
Later added $1M in ARR per month during peak growth periods
“There were months where we were adding a million in ARR, which is crazy to think about.”
Ian MacKinnon Nov 25, 2024 ▶ 38:12 He hit $40M ARR, exited for over $100M—& raised only $1.5M. Here's how | Ian MacKinnon, Co-Founde... · PMF Show
PRODUCT MARKET FIT Assertion Not checkable as stated
Later's top early support ticket was auto-posting despite onboarding warnings
“In our onboarding, there were three touch points where we made it clear that this doesn't post automatically. You know, the key use point is schedule on the web. We'll get it to your phone just in time. Three points in onboarding, and still that was our bigges…”
Ian MacKinnon Nov 25, 2024 ▶ 13:42 He hit $40M ARR, exited for over $100M—& raised only $1.5M. Here's how | Ian MacKinnon, Co-Founde... · PMF Show
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