The Ledger, every show
Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.
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Schwartz: Google Is Legally Prohibited From Providing Exact Ad Search Volumes
“So even Google for, again, for past monopolistic reasons, Google's not allowed to give the real number that they see on Google ads for how many people search it. They have to buy it from another data source and then give that out.”
Schwartz: Paid ad budgets will suffer substantial cuts under GDPR
“The other big advantage is that paid budgets are now going to take a huge hit. Because of GDPR, we've gone to this nightmare scenario where you don't know if your paid budgets are working because you can't track users until users Agree to be tracked.”