Naomi Gleit
Head of Product, Meta. On 1 show, 1 appearance. The Shows tab opens the full record on each.
executiveoperatorLinkedIn ↗naomi.com ↗Wikipedia ↗
Naomi Gleit is the Head of Product at Meta and the company's longest-serving executive after Mark Zuckerberg. She joined Facebook in 2005 as employee #29 and helped build its foundational growth team.
1shows
1appearances
23statements
1resolved
1supported
0contradicted
100%fully supported
Everything Naomi Gleit said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Meta argues Apple and Google should handle age verification at OS-level.
“And as a product person, the way that I think this should really work is that instead of everyone entering, you know, teens use on average, 40 apps instead of Instagram and the other 39 apps that teens use trying to verify the age of the person using their app…”
Gleit: Activation metric value comes from team clarity, not exact precision
“I think the majority of the value is in the latter, is just having extreme clarity around the goal and that allowed everybody to work towards optimizing the same goal. You're right, like, we did sort of just pick a point on the curve. I think it could have bee…”
Gleit questions if Facebook's growth team deserves credit over product-market fit.
“As much as credit as we give to the growth team, I'm actually not sure how much credit we deserve and how much incremental growth we drove above and beyond the fact that this was a product that had product market fit. And we benefited in a huge amount from hav…”
Meta uses machine learning classifiers to identify teens lying about their age.
“We're building classifiers to try to predict how old people are based on Not just the age that they've stated but, you know, based on who they're talking to, what kind of content they're looking at, what the age of the people they're connected to is, do we thi…”
Zuckerberg's recent public persona matches his actual personality for 20 years.
“There is the biggest gap of anybody I know between what people think of Mark and who Mark really is. And so I think this is the mark that I've known for the past 20 years, and the world is finally getting to see what I've been lucky enough to see”
Facebook's legendary growth team was established by employees, not Mark Zuckerberg.
“Mark wasn't like, you guys should create a growth team. Here's how you should operate. And so I think in some ways we established and grew a growth team and, you know, Mark sort of got on board or, you know, saw the value in it.”
Pairwise alignment meetings are an inefficient waste of time compared to groups.
“I hate pairwise conversations. I feel like they're a waste of time. I feel like you could have four conversations with four different people or one conversation with all four people. Everyone has the same context. Ideally, there's a visual in that meeting and …”
Perfect execution is required to accurately evaluate if a strategy is flawed.
“I want to make sure a project is perfectly executing because only then can we really, really reevaluate whether or not the strategy is right or wrong. We're sort of in the worst of all worlds where we are imperfectly executing, and therefore at the end of the …”
Instagram is automatically transitioning tens of millions of teen accounts to private.
“So there's tens of millions of teens that currently have public Accounts today that we are going to automatically transition to private accounts, unless they get their parents permission to stay public.”
Agreeable takers are dangerous, while disagreeable givers are highly valuable.
“The most dangerous kind of person to have in an organization is an agreeable taker. And what that means is an agreeable person, super nice, everyone likes them, really easy to get along with, but they're a taker. Maybe their motivation is more self-interested …”
Gleit: Success, fame, and wealth degrade leaders' feedback loops
“I think a lot of times As you get more successful, or as you have more fame, or if you have more wealth, you lose having an accurate feedback loop and people may not want to be, you know, a hundred percent honest with you for various reasons”
Facebook's growth team paused all roadmap work in 2009 for data instrumentation.
“And so in 2009 in January, we basically stopped doing anything on our roadmap except data instrumentation.”
Always use numbered lists instead of bullets for precise visual referencing.
“I never use bulleted lists, because you can never refer to a bullet. I always use numbered lists, because you can always, in the visual in a meeting, You know, as referenced in, you know, number two you know, I have feedback on that versus like the third bulle…”
Gleit: Traffic Light Matrix Evaluates Decision Options Better Than Pros and Cons
“When you have three options and a recommendation, in terms of evaluating the options, I don't love pros and cons. It's a flat list of text. It's hard to, you know, just get the big picture from that. Oftentimes we'll use a traffic light. That means that the th…”
Gleit: Facebook PMs once had to prove they weren't slowing down engineers
“There was a period of time at Facebook where I think We, the PMs really had to prove their value to the engineers and show that we were actually not slowing things down with all this extra process.”
Zuckerberg achieved eighth-grade Chinese fluency within one year of study.
“Within a year, he was able to basically achieve an eighth grade fluency in Chinese”
Meta's executive team operates on just two weekly meetings.
“From a process perspective, we have one weekly sort of strategic meeting. It's more open-ended. There is time for discussion. It's longer, and it's sort of more unstructured. We also have one weekly operational meeting, which is highly structured where we go t…”
Churn and resurrection metrics dwarfed new user acquisition at early Facebook.
“And what we found was the churn and resurrection lines were actually much larger than the new user line, which implied to us that retention and driving those two lines was actually our biggest lever to drive net growth.”
Gleit: Danny Ferrante created Facebook's growth accounting framework
“And that was Danny Ferrante who really came up with the growth accounting framework, which I guess is, is quite obvious, but like the plus new minus stale plus resurrected.”
In 2009, 20 percent of Facebook users failed to confirm their emails.
“After we did that 2009 instrumentation of all the flows, the product flows relevant to growth. What we found is 20% of people aren't actually confirming their email.”
Gleit: Every project must maintain a single canonical document
“Everyone should know exactly where the canonical doc is. That's the one place I can go to get all the information I need about a project, and it will link to all the other docs. Of course, I'm sure there's hundreds of docs associated with the project, but ther…”
Gleit purchased the naomi.com domain from a farmer 20 years ago.
“I bought that URL, I think maybe 20 years ago, 15 to 20 years ago, from a farmer, actually, whose name was Naomi, and, or whose wife's name was Naomi, rather, and his wife was not using it, and so I got it for quite, quite a steal, and I will just say that I'v…”
One line per show, most statements first. The link opens Naomi's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
 LENNY'S PODCASTLEDGER | Head of Product, Meta | 1 | 23 | 100% 1/1 | full record on Lenny's Podcast → |