Everything Jake Glacer said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Jake Glacer: Marketing is the most valuable skill in the AI era
“Focus on top of funnel only. That is the most valuable skill right now is marketing. There's so many people that can build an app and it's so easy with AI, but there's not so many people that know how to market and know how to get views.”
Glacer: Third-party iOS alarm apps were unreliable before Apple's AlarmKit API
“Up until this point there were a lot of other alarm apps out there, but they were sort of gimmicky and not reliable because they used different like app sounds and workarounds to make the quote unquote alarm.”
Glacer: Early reached $1K in 3 weeks, $50K in month 4
“I did my first 1000 dollars in revenue three weeks after the first influencer video went up and then first 30 came on in month three and first 50 came up in month four.”
Glacer: Viral apps must solve painful problems simply to enable rapid content marketing
“My framework at this point is just solve a painful problem in a simple way, and it should be inherently viral. If it's not inherently viral, the idea itself, Then add some sort of novel aspect to it to make it inherently viral. With AI, there's so much that's …”
Glacer: Early pays $2-$3 CPM on view-guaranteed creator deals
“Generally the deal structure is multiple videos a month, like two to four videos a month with a view guarantee. That's sort of the most important part is that you're paying for the views that you get. And so I view it as pretty low risk. Honestly, you can sort…”
Glacer: Influencer marketing profits follow a power law from viral hits
“And then the money's really made on those big videos. It's sort of power law. A lot of the videos will sort of do. Okay. Every once in a while, you know, big, 1,000,002 1,000,005 million view video. And that's where you really make money.”
Jake Glacer measures influencer ROI by correlating view and conversion spikes
“I recommend staying super simple. Just track views and measure spikes is sort of the approach that I take. So I'll track all the videos and I have a historical data and then When a spike happens, I'll see, you can be pretty sure that that video resulted in wha…”
Jake Glacer: Claude Code Is the Best App-Building Tool
“Cloud Code, the absolute best tool for actually building the app.”
Glacer: Early's initial MVP was built in three weeks without an alarm
“The initial scope of the project was just an accountability app. So there was no alarm feature whatsoever. And I built the app in three weeks and then I realized I didn't know how to market.”
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