Chris Williamson
Host and Creator, Modern Wisdom. On 1 show, 1 appearance. The Shows tab opens the full record on each.
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Chris Williamson is the creator and host of Modern Wisdom, a long-form interview podcast exploring psychology, human behavior, and self-improvement. He is a former reality television personality who also co-founded the functional beverage company Neutonic.
1shows
1appearances
16statements
2resolved
2supported
0contradicted
100%fully supported
Everything Chris Williamson said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Williamson: 100 TikTok subscribers are worth one YouTube subscriber
“One TikTok sub is worth, you know, a hundred TikTok subs is maybe worth one YouTube sub.”
Williamson: Phone addiction will be top regret of dying in 30 years
“I would bet an awfully large amount of money that one of them in starting about 30 years time is going to be, I wish I spent less time on my phone.”
Williamson: Modern Wisdom high-end episode costs approach $30,000 to $40,000
“It's not far off that. We can get it down by squeezing here and there.”
Chris Williamson: Top creative talent will not work under media networks
“Anybody who is sufficiently talented for you to think that they're an A grade player, Is probably not going to want to sit underneath anybody else, and if someone isn't that good, you're kind of just filling the air with something that maybe isn't going to cat…”
Williamson earned more on Spotify than YouTube AdSense in early 2025
“We were a part of the partner program For January and February, and we made more money from them with only 10% of our catalog uploaded than the entirety of our YouTube AdSense.”
Williamson: Modern Wisdom produced first five-camera LED video wall podcast
“We did the first ever five-camera podcast on, ah, LED video wall, the same technology that was used for the Mandalorian, and as we were talking live, the video, ah, controller changed the scenes based on what we talked about.”
Williamson: High production value makes podcast guests lock in
“When the guest turns up and they're like, wow, we're in a, you know, 25,000 square foot warehouse in the middle of LA, and there's a team of 15 people here, and there's huge lights, and there's guys holding dollies, Like, they lock in. You know, they're really…”
Williamson: Audio podcast CPMs range from $15 to $25
“You can get between a 15, 25 dollars CPM, something like that, audio only.”
Chris Williamson rejects building a podcast studio to manage creators
“If you want to do that, then fine, but I have no desire to start managing a ton of other content creators.”
Williamson treats Modern Wisdom as a lifestyle business with capped upside
“So it's very much a lifestyle business. And I understand that that's going to cap the upside.”
Chris Williamson: Substack will continue to gain media market share
“I would continue to bet on Substack.”
Chris Williamson: Success in CPG comes from reformulating existing consumer products
“One of the easiest hacks that What you can do if you want to be successful in CPG is take something that people are already consuming, source it better, improve the formulation, and then put it back out, right?”
Williamson: Reddit succeeds by serving people lacking local niche discussion communities
“Reddit is a website filled with people who couldn't find others to have that discussion with in their hometown.”
Williamson: Modern Wisdom reached 900 episodes and over one billion downloads
“I would be able to have these sorts of conversations, they felt really nourishing to me, and, ah, 900 episodes, and a billion and a bit downloads.”
Williamson employs four dedicated YouTube catalog strategists
“I have two full-time front catalogue strategists and two back catalogue strategists as well for YouTube.”
One line per show, most statements first. The link opens Chris's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
 ALL-INLEDGER | Host and Creator, Modern Wisdom | 1 | 16 | 100% 2/2 | full record on All-In → |