Everything Brandon Bruce said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Bruce: Cirrus Insight targets $100 to $150 CAC per user
“What we try to do is get it in a range about a hundred, a 150 bucks a user on the acquisition side.”
Cirrus Insight scales to 70 employees on initial $550K seed funding
“So now we're up to about 70. We haven't raised any additional funding. We haven't sought to, so we're still powering away with the good old-fashioned customer-funded organic growth.”
Cirrus Insight reaches approximately 125,000 active seats
“So it's up about a 100,000 now. It's probably about a hundred and a quarter.”
Cirrus Insight prices its Starter tier at $19 and Closer at $29
“Now our two plans starter and closer are 19 and 29 respectively. And our flight plans seats are selling for substantially more.”
Cirrus Insight surpasses $1 million in monthly recurring revenue
“So we're just hitting and starting to pass a million MRR now.”
Cirrus Insight sees 15% to 20% annual gross customer churn
“Gross customer churn is going to be in the 15 to 20% range right now.”
Cirrus Insight maintains negative net revenue churn in its enterprise cohort
“As far as net revenue turn, it'd be negative. As far as net C turn, it would definitely be under that. 10%, probably under five percent for those large companies”
Cirrus Insight spends $25K to $50K monthly on paid marketing
“Our budget for paid marketing last month was probably somewhere between 25, 50,000 dollars.”
Cirrus Insight launched the first Salesforce-Gmail integration in 2011
“In 2011, launched the first integration of Salesforce, which is the famous customer relationship management platform in the cloud, and Gmail.”
Cirrus Insight serves 100,000 end users across 3,500 organizations
“Yeah, we serve about a 100,000 end users and those are spread across over 3500 organizations.”
Bruce: Cirrus Insight maintains net negative churn
“So net negative turn. So we always add more seats then we lose”
Cirrus Insight has over 350 consulting partners and resellers
“So we have a network of over 350 consulting partners as well as some resellers.”
Cirrus Insight raised approximately $1.15M total via convertible notes
“About 1.15 million or so.”
Cirrus Insight targets a $50K monthly quota per account executive
“On the quota side, we're aiming on average. So it varies based on tier, but on average about 50 K a month. Per, per, per account executive.”
Cirrus Insight acquired scheduling tool Assistant.to
“We've acquired them already about nine months ago. We added the functionality in the Sears Insight. It's one of our most popular features.”
Cirrus Insight serves 100k end users across 3,500+ organizations
“Yeah, we serve about a 100,000 end users and those are spread across over 3500 organizations.”
Bruce: Cirrus Insight Maintains Net Negative Churn
“So net negative churn. So we always add more seats then we lose, you know, the primary reasons.”
Cirrus Insight finds events and partner marketing outperform ads
“No, we do very little in the way of ads. We do find retargeting to be valuable for us. We certainly tried a lot of different types of advertising, but our most our best spend has been on events and as well as partner marketing.”
Cirrus Insight maintains a partner network of over 350 consultants
“So we have a network of over 350 consulting partners as well as some resellers.”
Bruce: Cirrus Insight raised $1.15M via convertible notes without institutional VCs
“We've benefited from the, you know, early support of friends and family. And then a few early customers and angels came in to provide some early capital, but otherwise, you know, we consider ourselves bootstrapping institutional backing. Yeah, we just did conv…”
Bruce: Aaron Ross is an advisor to Cirrus Insight
“And in fact, Aaron Ross is an advisor for us.”
Bruce: Cirrus Insight AEs target $50K monthly bookings quota
“Well, it'd be 50 K in, in booking. So spread, if we were translated into MRR, it'd be a little over four K.”
Bruce: Cirrus Insight acquired Assistant.to about nine months ago
“We acquired them already about nine months ago. We added the functionality into Sears Insight. It's one of our most popular features.”
Bruce: Cirrus Insight has 58 employees across Knoxville and Irvine
“Total team size today is 58. Merrily split between Knoxville, Tennessee, where I am and Irvine, California, where Ryan is.”