People, every show

Ben Bailey

Founder and Owner, Rogue Chocolate. On 1 show, 1 appearance. The Shows tab opens the full record on each.

founder

Ben Bailey founded Salem, Oregon-based Chomp Chocolate in 2021 to produce ethical, bean-to-bar vegan milk chocolate alternatives without dairy. After surging cocoa prices forced the closure of Chomp’s factory in 2025, he launched Rogue Chocolate, a small-batch craft chocolate venture based in downtown Salem.

What they said3 Shows1

Everything Ben Bailey said on any show that made the record, most notable first. Each card names its show and opens the statement there.

HOW I BUILT THIS Disclosure

Ben Bailey invested $700,000 of his personal funds into Chomp Chocolate

“So I put 700,000 dollars in is everything I had and that got us open.”

Ben Bailey Dec 26, 2024 ▶ 9:55 Advice Line with Serial Entrepreneur Marc Lore

HOW I BUILT THIS Assertion Not checkable as stated

Chomp Chocolate hit $750K in year two and paces for $1M

“We did 400,000 dollars the first year we opened. And then 750,000 last year. And this year we're set to do a million dollars and 70% of that's coming from e-commerce, so.”

Ben Bailey Dec 26, 2024 ▶ 10:50 Advice Line with Serial Entrepreneur Marc Lore

HOW I BUILT THIS Disclosure

Chomp Chocolate rejected 2,000 retail stores due to cash flow constraints

“We've also had to say no to like a lot of big stores like over 2000 stores in the last year, because, you know, I can't, I have the factory and the production equipment, and technically we could produce more chocolate, but funding another crew and then the pur…”

Ben Bailey Dec 26, 2024 ▶ 14:20 Advice Line with Serial Entrepreneur Marc Lore

One line per show, most statements first. The link opens Ben's full record on that show: the calibration, argument clarity, speaking style and every statement made there.

Show	Role there	Eps	Statements	Record
HOW I BUILT THISLEDGER	Founder and Owner, Rogue Chocolate	1	3	—	full record on How I Built This →