April MacLean
Community Designer, Late Checkout. On 1 show, 1 appearance. The Shows tab opens the full record on each.
April MacLean is the community designer at Late Checkout. She specializes in community architecture and community-based product development.
1shows
1appearances
7statements
0resolved
0supported
0contradicted
Everything April MacLean said on any show that made the record, most notable first. Each card names its show and opens the statement there.
MacLean: Facebook Is Only Dead for Specific Demographics
“Facebook is nowhere near dead, but it is dead for a specific demographic of people.”
MacLean: Social Clubs Should Require Member Participation in Programming
“So if I were putting myself in the first, in the shoes of the common house guys, there would be just specific requirements about how people participate in the programming in order to be a member. Because the, if you want to go work and get out your laptop and …”
MacLean: Communities serve acquisition, retention, product support, or user-generated content
“Usually when you have communities around a product, they're serving one of three, four specific purposes. So they're for acquisition. Your community exists to bring you more customers internally at least. They're for retention. Your community exists because yo…”
MacLean: Breaking Community Trust Is Nearly Impossible to Reverse
“Once you break trust with the community or members start to feel bamboozled, it's very difficult to ever dial that back.”
MacLean: Communities of practice that apply skills together are stickier than chat feeds
“Learning and practicing a skill set as a group versus just like, you know, feed and comment and chat and blah, blah, blah. But when we're actually putting these things to practice together, That makes a community incredibly sticky.”
MacLean: Product magic happens when sharing feels like a gift
“Like, that's when you know you've hit something magical, when you feel like you're gifting somebody by being an ambassador, not just like, you know, here's my Instagram post of this protein powder that someone's paying me to talk about.”
One line per show, most statements first. The link opens April's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
 STARTUP IDEASLEDGER | Community Designer, Late Checkout | 1 | 7 | — | full record on the Startup Ideas Podcast → |