Sure Loss Aversion
topic on 1 show · 1 statements across 1 episodes
1 statements about Sure Loss Aversion, every show
Duke: Loss aversion stops starting, while sure loss aversion stops quitting
“Loss aversion is not wanting to start things for fear of the losses you might incur later. So let's think about loss aversion as something that stops you from starting. Sure loss aversion, as Kahneman says, talks about, is not wanting to turn a loss on paper i…”