SaaS Marketing

topic on 1 show · 1 statements across 1 episodes

1 statements about SaaS Marketing, every show

20VC Opinion

CMO Raz Herzberg claims marketing attribution in B2B SaaS is complete bullshit

“I think pipeline numbers and attribution, I think attribution and the whole discussions around attribution is complete bullshit.”

Raz Herzberg Dec 12, 2025 ▶ 1:01:33 20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg

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SaaS Marketing

1 statements about SaaS Marketing, every show

Turn any episode into a week of clips.