Amoruso invested in Liquid Death at a $50M post-money valuation
“I got into liquid death at fifty million post and you know, public.com at like a hundred.”
Real-time fractional share trading was Public.com's breakout growth wedge
“Like at least that's, that was the kind of the wedge that made them popular was they're one of the first to do, to buy fractional shares, like in trade them in real time.”
Malling: Public.com has millions of users
“In the millions.”
Malling: Public shifted upmarket from Robinhood to target serious investors
“We are competing with Robin Hood. I do think though, as the years have gone on, we've become a little bit less competitors. I think we focus a little bit more Sort of higher end of the market. People that want to take investing a little bit more seriously.”
Malling: Buying top 10 S&P 500 stocks pre-fractional shares cost $15k
“Buying the top 10 stocks in the S&P 500 at the time would cost you 15,000 dollars. So that's why people got to this thing of like, yeah, I need to save up money and then make the big leap.”
Malling: Public.com users speculated less than users on Robinhood
“And that, sorry, and that actually meant in turn that people were speculating less, because I think on platforms like Robinhood and others, you were kind of seeing some people getting into a lot of, like, single, like, high concentration risk portfolios, maybe…”
Malling: Public was first to offer real-time fractional shares
“We were the first to actually do that real time thing that didn't exist before.”
Malling: Real-time fractional shares drove 60% to 70% DAU/MAU on Public
“That is really what kind of clicked with people. That's when you start to see, you know, daily active usage that was like 60, 70% on the down mile ratio basis, right? And super, super high retention, super high engagement”
Malling: Public.com metrics jumped 5x to 10x after launching fractional shares
“Like we launch it after Labor Day. We've got all the dashboards set up. And literally it's just one of these things where you go and you refresh the dashboard after the first day, after the first week, and All the metrics are just up and to the right. Five, 10…”
Malling: Public targeted non-investors via Girlboss for high conversion rates
“So we went out to like professional women's communities, right? We parted with like Girlboss, for example. Sofia Moroso's thing. People who've never invested before, Just went in front of them cold and be like, we built this. If you want to invest, we think th…”
Malling: Public grew its user base 50% to 100% monthly for three years
“The user base was growing 50 to a hundred percent every month. And that compounds a lot when you do that for three years in a row, and so you're just really trying to, like, scale the platform”
Malling: 98% of trading platforms launched around 2021 have closed down
“We are one of the few few ones left standing because I kid you not, 98% of them have closed down. And maybe there was only about a hundred, so, like, that's pretty easy, man.”
Malling: Public.com remains the only platform offering fractional bond trading
“Funnily enough, because we're the only ones that still have that, and so obviously that's been a great differentiator for the last couple of years, especially as yields have gone up”
Malling: Public's first deposit metric grew 25-30x over 18 months
“There was like a one specific 18 month period where I think it went up 25 or 30 X or something.”
Malling: Public.com reached one million MAUs in roughly 18 months
“How fast did you hit maybe a million MAUs or whatever?
Probably 18 months, two years. I mean, GameStop was a step change, right? So it was all around there. So yeah, call it those kind of 18 months.”
Malling: Public doubled its user base in 40 hours during GameStop
“GameStop was like, we doubled in 40 hours or something.”
Malling: Public readied account transfer ads ahead of competitor missteps
“We had a lot of things where like we had account transfer ads that was kind of ready to go that we could upload without having to go through approval on all the social media sites or compliance, et cetera, because they're pre-signed off and stuff like that.”
Malling: Stopping hiring increases output due to employee onboarding curves
“And when you stop hiring, you have higher output because all of your time, like every employee is in the J curve, they actually take time before they start being productive.”
Public.com sponsors the Aston Martin Formula One team
“We announced today, as you could tell from your last, we are the new sponsors of the Aston Martin and Formula One team.”
Malling: Public.com was the first trading platform to offer fractional shares
“We were like the first to do the whole first trading platform to do fractional shares”
Malling: Public.com users now deposit hundreds of thousands or millions
“Now folks are coming in with hundreds of thousands or even millions of dollars in their accounts.”
Malling: Public brokered Aston Martin F1 deal without agencies
“No agencies.”
Abraham: Aston Martin took equity in Public for F1 sponsorship
“The Aston Martin actually took part equity in public as well. And it's, you know, kind of like, I think it's the first time they've really done this.”
Public.com launched standalone AI app Alpha in international markets
“We actually launched an app called alpha, which is a little bit of a spin out of our AI product. Launched that in international markets late last year as a separate kind of product.”
Abraham: Wealthy retail investors do not care about $5 free stock referral bonuses
“And as you move more upmarket, the less that stuff worked because if you have a little bit of money, let's be honest, you don't really give a shit about five bucks on free stock.”
Abraham: Public.com Sees Record Deposit Days During Market Drops
“Generally speaking, this behavior of buying the dip is a little bit retail investing culture now. And so whenever you see this like massive drops, This is really when we see some of our best days. It was like, you know, one of our record days in just deposits,…”
Abraham: 24/7 Retail Stock Trading Is Inevitable and Approaching
“I mean, generally speaking, I think it's definitely coming. Like, it will also come to public at some point.”
Abraham: Retail Investors Rotated from Cash Yield to Equities During Dip
“So what we've seen in the last few trading days essentially is that people cycle out of the yield accounts and into stocks and ETFs because they essentially had this cash lying around and we're like, okay, you know, I think totally what we've been hearing a lo…”
Abraham: Younger investors use yield accounts for opportunistic cash parking
“So, so, so, so you're seeing younger generations using it less as a, hey, I'm gonna now actually hold the bond to maturity for 10 years from now, and more use like these account types that we've created for, you know, just like earn some yield on your stuff, y…”
Abraham: Gamified Brokerage Interfaces Condition Users to Trade Like Gamblers
“If the platform you're using is closer to gambling, you will end up being more of a gambler automatically. Just based on the design of how you were introduced to the markets and therefore you'll be more prone to, you know, potentially react on these types of t…”