Pricing Experimentation
topic on 2 shows · 2 statements across 2 episodes
the Y Combinator Startup Podcast
Lenny's Podcast
2 statements about Pricing Experimentation, every show
Evaluating pricing experiments requires measuring long-term churn trade-offs
“Knowing if you succeeded and failed often requires understanding the implications on churn. Let's say part of your test is like year one discount. You need to understand how do users perform in year two and have a sense of the trade-offs around user growth, re…”