Post Purchase Application Strategy
topic on 1 show · 1 statements across 1 episodes
1 statements about Post Purchase Application Strategy, every show
McKay: The 'one master app' post-purchase e-commerce strategy is super unattractive
“A lot of the post purchase application strategy right now is how can I be the one master app for everything? And I don't know if I love that strategy. I kind of hate the fact that everyone is doing it. I think that makes it super unattractive.”