Organic Customers

topic on 1 show · 1 statements across 1 episodes

Founder's Journal

1 statements about Organic Customers, every show

Organic Customers Must Be Excluded From Customer Acquisition Cost Calculations
“If you have organic customers, they shouldn't be included in the spend calculus. They would have arrived regardless of spend.”
Alex Lieberman Mar 13, 2024 ▶ 7:58 The Dangers of LTV

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