Mass Market Software
topic on 2 shows · 2 statements across 2 episodes
A Product Market Fit Show 
Top Founders
2 statements about Mass Market Software, every show
Mass-market SaaS companies culturally struggle to pivot to enterprise sales
“The challenge is like when you're an everybody tool and you don't have enterprise in your blood it's a different way of being, right? Like you're doing sales driven motion... And if your company culture is a certain way, it's not easy to change your company cy…”
Rossler: The biggest future companies will sell to everyone, not niches
“Those that are going to be big in the future are those that are not focusing on a very specific target audience, but those that say, well, our product is so, that's us, it's our product, and we're gonna, we want to sell it to everyone.”