Long Term Retention

“If I am highly engaged in content that ultimately I really don't like long-term retention will be poorer, right? And so eventually, even if your business model is ads and you're getting me to spend a bunch of time on the site, I'm gonna eventually stop using i…”

“By Far and away, the most important thing is to get the long-term retention, right? And you can screw that up in the early days through monetization, at least in the Western markets.”