Lead Form

topic on 1 show · 1 statements across 1 episodes

the Official SaaStr Podcast

1 statements about Lead Form, every show

SAASTR Insight
Vidya Peters: Intent signals have replaced traditional inbound lead forms
“Intent is the new lead. It's not about the lead form anymore. It's about capturing that customer when they exhibit the first intent, wherever that may be, wherever that channel may be.”
Vidya Peters Nov 3, 2021 ▶ 17:54 The 2021 State of Marketing Technology with Marqeta CMO, Vidya Peters | SaaStr Software Community

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