Last Click Attribution

topic on 1 show · 1 statements across 1 episodes

the a16z Podcast

1 statements about Last Click Attribution, every show

a16z Opinion
Rampell: Last-click attribution is the internet's most corrosive business model
“And like the most the most kind of pervasively corrosive business model, I think on the internet is this like last click attribution.”
Alex Rampell Sep 17, 2025 ▶ 10:34 The Death of Search: How Shopping Will Work In The Age of AI

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