Labubu
product on 6 shows · 10 statements across 4 episodes · said 95 times in 12 episodes since 2025
TBPN 70 
My First Million 20 
Catalyst 2 
BigDeal 1 
WTF is with Nikhil Kamath 1 
Sourcery 1
Mentions by year, every show
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TBPN 70My First Million 20Catalyst 2WTF is with Nikhil Kamath 1BigDeal 1Sourcery 1
2026 2 mentions in 2 episodes 1 per episode
2025 93 mentions in 10 episodes 9 per episode
- How LABUBU made BILLIONS
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- How this dumb doll makes $2M per day
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- GameStop CEO Ryan Cohen live on TBPN
- Calibrating hype with Akshat Rathi
- Gabe Whaley on Why MSCHF Makes Virality an Art Form
- Tira, Bombay Shaving Co., Inde Wild | WTF is Fueling India’s Beauty & Skincare Revolution? | Ep. 25 · Nikhil Kamath
- 2 more episodes that year, every mention in 2025 →
every mention on every show, scene by scene, with the transcript →
10 statements about Labubu, every show
Labubu collectibles generate hundreds of millions in annualized sales on Whatnot
“I mean, it was pretty much came out of nowhere, and then was doing hundreds of millions of dollars in sales on whatnot. It still is, I think.”
Hays: Most Expensive Labubu Doll Sold for $170,000
“Interestingly, the most expensive Libubu ever sold was a 170,000 in June of this year.”
Legacy toy manufacturers like Mattel will inevitably adopt blind boxes.
“The conclusion to the Lububu story? Well, it's probably, like, Ty, the maker of Beanie Babies, or Mattel, the maker of Barbie, getting into blind boxes. Yeah, like, that's the only answer. That, that's the, where the, like, the arrow of progress moves in one d…”
Labubu's international sales grew roughly tenfold over the last two years.
“It's doubling in China, but it's also like seen maybe like a 10 X increase in in international sales over the last two years.”
Puri: Top Labubu dolls resell for six figures
“Like these things sell for thousands of dollars. The top ones can sell for six figures.”
Puri: Labubu dolls generated $700M in revenue last year
“And this doll alone, like these Lububus did like seven hundred million last year.”
Puri: Bag clips turn stuffed toys into viral luxury status symbols
“This little ring, because most stuffed animals, you just keep them at home. So there's no virality to it, right? You just have it at the comfort of your own home. Nobody sees it. You don't get to show it off. It's not a status symbol. By just having the bag cl…”
Parr: The Labubu toy craze will definitely disappear within five years
“This is not sustainable, and this is definitely going to go away in the next five years, but let's get it while the kitten's good.”
Puri: Labubu will hit $2B to $3B in revenue next year
“So, I actually expect that over the next year, this thing goes even, the star kind of goes viral now, but it burns out, and it hits a two billion or three billion in, in revenue.”
Shaan Puri: Pop Mart will crash after a 2-3 year peak
“And then it's going to crash because the funny thing with all of these is they all had about a two to three year peak tops. And so I think the actual play, if you want to make money on this thing is to short Pop Mart stock starting around you know, end of 20, …”