Labubu collectibles generate hundreds of millions in annualized sales on Whatnot
Grant LaFontaine · How to Build an $11B Empire Selling Funko Pops | Whatnot CEO Grant Lafontaine Joins TBPN · Oct 31, 2025 · at 27:31
Whatnot CEO Grant LaFontaine discusses the explosive platform sales driven by the viral Labubu blind box collectible craze.
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“I mean, it was pretty much came out of nowhere, and then was doing hundreds of millions of dollars in sales on whatnot. It still is, I think.”
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