Food and drink is Whatnot's most exciting future expansion category
Grant LaFontaine · How to Build an $11B Empire Selling Funko Pops | Whatnot CEO Grant Lafontaine Joins TBPN · Oct 31, 2025 · at 20:43
Grant LaFontaine, CEO of live shopping platform Whatnot, discusses upcoming vertical expansions.
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“So the one, the future category I'm most excited about, it's still early innings, is food and drink.”
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