IT Buyer
topic on 1 show · 1 statements across 1 episodes
1 statements about IT Buyer, every show
Stauch: IT buyers underreport pain points due to pride in workarounds
“The IT buyer in particular really prides themselves on figuring things out and being a problem solver. And so they don't think about a lot of this process as being problematic because they figured it out. It works and it's quite effective.”