Identity Branding

topic on 1 show · 1 statements across 1 episodes

Founder's Journal

1 statements about Identity Branding, every show

Amoruso will no longer build identity-based consumer brands
“Honestly, I don't want to play into people's identities anymore. I've played enough in that realm. I just want to be really good at things and build things that people love that aren't necessarily like I'm a blank because. That can get outdated.”
Sophia Amoruso Dec 6, 2022 ▶ 19:46 The Genius of Spotify Wrapped and How to Copy It, and How to Sell Your Business for 9 Figures

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