Google SEO

topic on 2 shows · 2 statements across 2 episodes

the Y Combinator Startup Podcast Lenny's Podcast

2 statements about Google SEO, every show

Smith: Startups should not do SEO until Series A or B
“When startups come to me and ask me for SEO help, my first response is don't do it at all. Spend your time on something else. Cause you're not going to be able to grow SEO early on as a in search because you don't have enough domain authority and it takes a wh…”
Ethan Smith Sep 14, 2025 ▶ 12:02 The ultimate guide to AEO: How to get ChatGPT to recommend your product | Ethan Smith (Graphite)
Y COMBINATOR Assertion Supported
Alströmer: Airbnb's referral program didn't bring in its first 2,000 customers
“They didn't start by running Google SEM or Google SEO. The referral program did not bring in the first 2000 customers. They did things that didn't scale, and they look different than what they do at scale.”
Gustaf Alströmer Dec 29, 2022 ▶ 21:06 How to Get Your First Customers | Startup School · Y Combinator

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