Developer Sales

topic on 1 show · 1 statements across 1 episodes

1 statements about Developer Sales, every show

SAASTR Insight

Direct Sales and Marketing Programs Actively Repel Software Developers

“If you have a developer marketing program, scratch that. If you have a developer sales program, scratch it, because the moment you do that, you'll actually repel them.”

Vidya Peters Aug 22, 2021 ▶ 32:41 Secrets to Aligning Marketing and Revenue Strategies with Marqeta's CMO Vidya Peters

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Developer Sales

1 statements about Developer Sales, every show

Turn any episode into a week of clips.