CookStix
product on 1 show · 1 statements across 1 episodes · said 6 times in 1 episodes since 2025
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How I Built This 6
2025 6 mentions in 1 episode
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1 statements about CookStix, every show
Shah: Novel products require literal marketing before creative branding
“One thing we've seen over the years, sometimes when something is novel, the best way to communicate it is to be literal. You know, on the front of it, just saying, you know, add 16 ounces of water, and, you know, your chicken stock's ready to go, or add 32 oun…”