Content Repurposing

topic on 2 shows · 2 statements across 2 episodes

Startups For the Rest of Us the Startup Ideas Podcast

2 statements about Content Repurposing, every show

Walling: Multi-channel content repurposing fails without platform-native design
“Anytime you repurpose A single piece of content into a bunch of pieces, most of them do not work. We have tried this over and over and over in different iterations, and what I have found in my fifth, well, I've been blogging since oh five, so in my 20 years of…”
Rob Walling Oct 14, 2025 ▶ 30:36 Episode 802 | Marketing Not Scaling, Where to Publish Content, an...
Brian Dean: Content repurposing is the greatest content marketing opportunity
“And for me, that's the greatest opportunity with content marketing right now is repurposing rather than creating original stuff from scratch because it's cheaper and it has a proven track record already.”
Brian Dean Sep 4, 2024 ▶ 27:04 4 profitable startups from the founder of exploding topics

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