Consumer Demographic

topic on 1 show · 1 statements across 1 episodes

the a16z Podcast

1 statements about Consumer Demographic, every show

a16z Insight
Thompson: Repetition drives consumer preference among low-information audiences
“When you're dealing with a consumer demographic that doesn't know a whole lot about a certain subject, that at that point, lots of repetition and lots of familiarity can really bake in liking.”
Derek Thompson Jan 2, 2019 ▶ 20:24 a16z Podcast | Addiction vs Popularity in the Age of Virality

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