Churn Prediction

topic on 1 show · 1 statements across 1 episodes

the MAD Podcast

1 statements about Churn Prediction, every show

MAD Insight
Mehta: B2B conversion funnels make predicting bottom-of-funnel events like churn difficult
“This waterfall means It's hard to do predictions further down the stack”
Nick Mehta Dec 17, 2015 ▶ 9:45 B2B Big Data Challenges, Nick Mehta, Gainsight (Data Driven NYC / FirstMark Capital)

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